Business Strategy
Business Strategy
72 pp. John Wiley & Sons, Inc. 2009 Everyone knows what a shortcut is: a quicker, easier way to get somewhere. In Be a Shortcut, author Scott Halford uses the word in a slightly different sense: a Shortcut is that...
In Be the Elephant, marketing guru and best-selling author Steve Kaplan offers a detailed playbook for successfully growing businesses of all sorts and sizes, while exploring the ways a growing...
In Becoming a Category of One, Joe Calloway states that a company must strive not to become a leader in a category, but to create a new category altogether and be the only company in it. In order to accomplish this, a...
A software company that adapts the motto “No Software” is an unusual company indeed. A company that plots to do away with nearly every business convention – from sales and marketing models to the very hardware on which...
Executives today are confronted with a paradox. The public holds business leaders in low regard, mistrusts what they say and the motives behind what they do, and sees big companies as too powerful and much more...
In Beyond Performance, Scott Keller and Colin Price strive to offer an explanation for why so few companies that achieve excellence are able to maintain it. They make their case with extensive research...
Communication is one of the most important tools leaders can use to focus their employees on understanding, embracing, and delivering a company’s strategy. However, most individuals reach positions of leadership...
In Building a Small Business that Warren Buffett Would Love, Adam Brownlee covers basic principles and concepts that any owner or would-be owner of a small business will want to consider. The...
The Great Recession has brought changes and challenges to all sectors of the economy, nonprofits included. Building Strong Nonprofits, edited by John C. Olberding and Lisa Barnwell Williams, is a...
Trust is not just important; it is the main element of success for any organization. High-trust organizations grow faster, innovate and execute better, enjoy more stakeholder loyalty, and are more valuable than...
