Business Strategy

Business Strategy

 
Business Development for the Biotechnology and Pharmaceutical Industry. Austin, Martin Gower Publishing Limited , 2008 Business Strategy, Health Care

In Business Development for the Biotechnology and Pharmaceutical Industry, Martin Austin describes the basic processes needed to identify new business opportunities and to bring pharmaceutical alliances to a successful...

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Engagement Is Not Enough Ayers, Keith E. Elevate , 2008 Business Strategy, Human Resources, Management

In Engagement Is Not Enough, Keith Ayers details the steps companies must take to engage with their employees and inspire passionate team participation. Managers of teams large and small will learn how...

 
 
The Good Struggle Badaracco, Joseph L. Harvard Business School Publishing Corporation , 2013 Business Strategy, Leadership

In The Good Struggle, Joseph Badaracco asserts that responsible leadership and managerial courage in a market-driven economy is essential to an organization’s success. While markets provide great...

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10 Steps to Successful Strategic Planning Barksdale, Susan | Lund, Teri ASTD Press , 2006 Business Strategy, Management, Productivity

One practice that often sets successful businesses apart from the rest is strategic planning. These organizations benefit not just from having a strategic plan, but from undergoing the strategic planning process itself...

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The Red Queen Among Organizations Barnett, William P. Princeton University Press , 2008 Business Strategy

In Lewis Carroll’s Through the Looking Glass, the Red Queen leads Alice on a chase after which neither character has moved from the spot where they began. Evolutionary biologists refer to this race as “the Red...

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You Need to Be a Little Crazy Barry J. Moltz Dearborn Trade , 2003 Business Strategy

Are you thinking of starting your own business? Turning your back on a stable career to pursue your own business takes a lot of passion, courage and a little craziness. Barry Moltz, successful entrepreneur and investor...

 
 
Sales Growth Baumgartner, Thomas | Hatami, Homayoun | Vander Ark, Jon John Wiley & Sons, Inc. , 2012 Business Strategy

In Sales Growth, Thomas Baumgartner, Homayoun Hatami, and Jon Vander Ark explore ways in which a company can increase its sales revenue and profitability, even in a bad economy. Their insights involve...

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Creative Execution Beaudan, Eric John Wiley & Sons Canada, Ltd. , 2012 Business Strategy

In Creative Execution, Eric Beaudan calls upon examples from history to illustrate how the successful strategies of great leaders share specific, common components that contemporary leaders can adopt....

 
 
The Customer Rules Beemer, C. Britt | Shook, Robert L. McGraw-Hill , 2009 Business Strategy, Customer Focus

C. Britt Beemer and Robert L. Shook’s The Customer Rules presents the argument that the world’s most successful companies are those with an unwavering commitment to customer satisfaction. According to...

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Behind the Cloud Benioff, Marc | Adler, Carlye Jossey-Bass , 2009 Business Strategy, Technology

A software company that adapts the motto “No Software” is an unusual company indeed. A company that plots to do away with nearly every business convention – from sales and marketing models to the very hardware on which...

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