Business Strategy

Business Strategy

 
Co-opetition Brandenburger, Adam M. | Nalebuff, Barry J. Currency Doubleday , 1996 Business Strategy

Game theory is an effective means of bringing together competition and cooperation to reach a vision of Co-opetition more suited to the opportunities and realities of the times. It focuses directly on...

 
 
Capitalize On Merger Chaos Grubb, Thomas M. | Lamb, Robert B. The Free Press , 2000 Business Biographies, Business Strategy

Because there can only be one market leader at any one point in time, the vast majority of companies exist as part of a pack of also-rans. However, today’s record-breaking numbers of mergers and acquisitions, and the...

 
 
Creativity In Business Ray, Michael | Myers, Rochelle Doubleday , 1989 Business Strategy, Management

"Live your life like a work of art". Business is actually a very creative form of art. It integrates creativity and imagination (business plans and ideas) people skills...

 
 
What the CEO Wants You to Know Charan, Ram Random House , 2001 Business Strategy

From running a multi-billion dollar business to selling fruit on the street, the CEO and the vendor share the same street-smart instincts or "business acumen" that are the essential skills to running a business...

 
 
Bargaining for Advantage Shell, Richard G. G. Richard Shell, Penguin Books , 2000 Business Strategy

This book is a guide to better negotiation practice, not a substitute for it. It will show that while negotiation is not a rocket science, it is not...

 
 
The Baseline Revolution Johnsson, Hans V. A. | Kihlstedt, Per Erik Johnsson and Kihlstedt , 2003 Business Strategy, Economics & Finance

There is a serious need to rethink old methods of reporting, particularly accounting-based methods which are used for important decision-making processes of a company. Accounting-based reporting...

 
 
Make A Life, Not Just A Living Jenson, Ron Broadman & Holman Publishers , 2003 Business Strategy, Personal Growth

This book provides us with a healthy number of principles and wisdoms to live by, in order to be happy and truly make a life, especially in today's highly materially oriented world. These principles on how to live...

 
 
The Brand Called You Montoya, Peter | Vandehey, Tim Personal Branding Press , 2004 Business Strategy, Marketing

What does it mean to consider yourself a brand? When Ralph Lifshitz wanted to become a famous fashion designer, he didn't start by working 24 hours a...

 
 
Purple Cow Godin, Seth Portfolio , 2003 Business Strategy, Economics & Finance, Marketing

How do ideas spread? Why do some charities, movies, architects, politicians, potato chips and cars succeed, while others (just as good apparently)...

 
 
Nice Girls Don't Get the Corner Office Frankel, Lois P. Warner Books Inc , 2004 Business Strategy, Personal Growth

Quit being a girl. Unlearn the things you were taught with during early childhood about being overly nice. Being polite, soft-spoken,...

 
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