Business Biographies
Business Biographies
Just a few years ago, the American steel industry was used as the archetypal example of failure in the face of foreign competition. In fact, the collapse of the industry was so dramatic that it was seen as...
Until about 25 years ago, almost no one in China had ever eaten a piece of chocolate. For the world's leading chocolate makers, this was both a great challenge and a great opportunity. In Chocolate Fortunes, Lawrence L...
In Digital Wars, Charles Arthur explores how the introduction of the Internet in the late 1990s and the affordability of personal computing significantly altered the world’s digital landscape. He...
As a commercial entity, the Internet has emerged in record-setting time and created record-setting wealth. And, though entrepreneurs, who can keep pushing the boundaries of the Net, stand to reap unprecedented rewards...
Drawing on the insights of biologists, anthropologists, philosophers, artists, and other nontraditional sources, the book addresses not only the question of how responsible products are made but also how...
As Battelle observes, it seems as though the words “Google” and “search” are now nearly synonymous, for Google is currently the culture’s most prominent declaration of the power of search. Despite its having entered...
The Silverlake Project documents the development of the best-selling AS/400 computer and the organizational changes at IBM Rochester that helped the enterprise win the Malcolm Baldrige National Quality...
Although creating a successful service operation is truly difficult, sustaining its success is even more so. Services are performances, and the challenge of sustaining a high level of performance on a continuous basis...
In 2000, Becton, Dickinson and Company (BD) was competing in a medical technology market that was much different than the one it had grown up in. The current market was fully globalized, and regulations were changing...
In 2006, the story broke of a spying scandal at one of America’s oldest and most respected technology companies. In The Big Lie, Anthony Bianco provides a thoroughly documented account of the...
