Business Biographies

Business Biographies

 
The King of Madison Avenue Roman, Kenneth Palgrave Macmillan , 2009 Business Biographies, Marketing

David Ogilvy has been dubbed “the original mad man,” the “godfather” of the ad world, and “the pope of modern advertising.” In The King of Madison Avenue, Kenneth Roman, former chairman and CEO of...

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Global Literacies Rosen, Robert | Digh, Patricia | Singer, Marshall | Phillips, Carl Simon & Schuster , 2000 Business Biographies, Global Business, Leadership, Social Responsibility

Because international exposure and experience are more vital to business success than ever, globally literate leaders, who can effectively work across the many cultural barriers that threaten to divide the world, are...

 
 
Going for Broke Rothchild, John Simon & Schuster , 1991 Business Biographies, Leadership

The 1980s were full of outlandish wheeling and dealing, mystical accounting, and phenomenal financial calamities. Incomprehensible greed and stupidity ravaged the economy, and Going for Broke is a...

 
 
Built to Serve Sanders, Dan J. McGraw-Hill , 2008 Business Biographies, Business Strategy, Human Resources

Because today's prevailing global business culeadershiplture is broken, a radical transformation is needed that will reshape our present understanding of the true purpose of work. It begins, says Dan Sanders, CEO of...

 
 
The Snowball Schroeder, Alice Bantam Books , 2008 Business Biographies

Most people equate the name Warren Buffett with canny investing, enormous amounts of money, and a generous, philanthropic spirit. In The Snowball, Alice Schroeder provides readers with a detailed and...

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The Lore and Legends of Wall Street Sharp, Robert M. Dow Jones-Irwin , 1989 Business Biographies, Leadership, Major Works

When the colonists arrived, the currency in place was wampum (or wampumpeage, meaning "white string") manufactured by the Iroquois Indians. Since the colonists traded with the Indians, they also adopted this...

 
 
Murdoch Shawcross, William Simon & Schuster , 1993 Business Biographies

Shawcross is an excellent writer who has woven a spellbinding tale of the evolution of the Murdoch communications empire. The work begins with the father, Keith, who turned around the Herald with his version of "...

 
 
The New GE Slater, Robert Business One/Irwin , 1993 Business Biographies, Leadership, Management

The New GE profiles Jack Welch and provides current and future leaders with invaluable insights into the personal and professional characteristics and philosophy needed to lead U.S. enterprises...

 
 
From Monopoly to Competition Smith, George David Cambridge University Press , 1989 Business Biographies, Technology

In 1886, Charles Martin Hall discovered an inexpensive way to smelt aluminum, and the patent he immediately applied for gave him a legal monopoly on his invention. In 1889, Alfred E. Hunt, a Pittsburgh entrepreneur and...

 
 
Riches Among the Ruins Smith, Richard P. | Zheutlin, Peter AMACOM , 2009 Business Biographies, Global Business

The focus of Riches Among the Ruins by Robert P. Smith is twofold: it shows how the isolated economies of individual nations have created great investment opportunities in the last 50 years, and how...

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