Business Biographies

Business Biographies

 
My Secret Life on the McJob Newman, Jerry McGraw-Hill , 2007 Business Biographies, Business Strategy, Management

In March 1998 Jerry Newman visited a fast food restaurant with his daughter for breakfast. In her breakfast sandwich was a finger from a plastic sanitary glove. That experience led Newman, a university business...

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Leaders as Teachers Betof, Edward ASTD Press , 2009 Business Biographies, Business Strategy

In 2000, Becton, Dickinson and Company (BD) was competing in a medical technology market that was much different than the one it had grown up in. The current market was fully globalized, and regulations were changing...

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Watch This, Listen Up, Click Here Verklin, David | Kanner, Bernice John Wiley & Sons, Inc. , 2007 Business Biographies, Customer Focus, Marketing, Technology

Almost two-thirds of Americans’ waking lives are engaged with media of some kind, according to David Verklin and Bernice Kanner, the authors of Watch This, Listen Up, Click Here, and where consumers...

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The Snowball Schroeder, Alice Bantam Books , 2008 Business Biographies

Most people equate the name Warren Buffett with canny investing, enormous amounts of money, and a generous, philanthropic spirit. In The Snowball, Alice Schroeder provides readers with a detailed and...

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The Risk Takers Martin, Renee | Martin, Don Perseus Books , 2010 Business Biographies, Entrepreneurship

Starting a business, keeping it going through the inevitable ups and downs of the business cycle, and making it wildly successful are all part of the American Dream. However, being a small business owner is also a...

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The Lean Machine Oosterwal, Dantar P. AMACOM , 2010 Business Biographies

The Harley-Davidson Motor Company is heir to one of the most dramatic turnaround stories in business history. According to Dantar P. Oosterwal, the company’s evolution and continued success are owed in great measure to...

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13 Bankers Johnson, Simon | Kwak, James Pantheon Books , 2010 Business Biographies, Economics & Finance

In March 2009, 13 executives of the most powerful financial institutions in America met with the president at the White House at the height of a profound financial crisis which threatened the very existence of the...

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And Then the Roof Caved In Faber, David John Wiley & Sons, Inc. , 2009 Business Biographies, Economics & Finance

Speculation and investigations into what really caused one of the greatest economic collapses in history will continue for the foreseeable future and, in the process, blame will most likely be placed at a number of...

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The Orange Code Kuhlmann, Arkadi | Philp, Bruce John Wiley & Sons, Inc. , 2009 Business Biographies

Written by Arkadi Kuhlmann, the founding CEO of ING Direct, and Bruce Philp, cofounder of GWP, ING Direct’s advertising agency, The Orange Code tells the history of ING Direct and their immensely...

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Google Speaks Lowe, Janet John Wiley & Sons, Inc. , 2009 Business Biographies

Google founders Sergey Brin and Larry Page have been called the “lords of all information,” the “Thomas Edisons of the Internet,” and the twin “Princes of High Technology” for creating what Time magazine in 2006 called...

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