Business Biographies

Business Biographies

 
Watch This, Listen Up, Click Here Verklin, David | Kanner, Bernice John Wiley & Sons, Inc. , 2007 Business Biographies, Customer Focus, Marketing, Technology

Almost two-thirds of Americans’ waking lives are engaged with media of some kind, according to David Verklin and Bernice Kanner, the authors of Watch This, Listen Up, Click Here, and where consumers...

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The GE Work-Out Ulrich, Dave | Kerr, Steve | Ashkenas, Ron McGraw-Hill , 2002 Business Biographies, Business Strategy, Management

Employees at GE have a deeply engrained and internalized process for addressing and solving the company’s problems quickly, simply, and with the involvement of people who will ultimately carry out the decision. The...

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The Power of We Tisch, Jonathan M. John Wiley & Sons, Inc. , 2004 Business Biographies, Human Resources, Leadership, Social Responsibility

Jonathan Tisch, Chairman and CEO of Loews Hotels and one of the nation's most influential corporate executives, understands the power of partnerships in achieving success. Although he developed his leadership...

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The New Secrets of CEOs Tappin, Steve | Cave, Andrew Nicholas Brealey Publishing , 2010 Business Biographies, Entrepreneurship, Leadership

CEOs face a life that not many people have the opportunity to experience. Not only are they in a position to effect great change, but as leaders of companies, they also have an incredible amount of responsibility and...

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Unleashing Innovation Snyder, Nancy Tennant | Duarte, Deborah L. Jossey-Bass , 2008 Business Biographies, Innovation

Every company wants to be an innovation leader. After all, companies that innovate are ultimately those that thrive. Unfortunately, most companies that institute innovation programs do it in a manner that thwarts the...

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Riches Among the Ruins Smith, Richard P. | Zheutlin, Peter AMACOM , 2009 Business Biographies, Global Business

The focus of Riches Among the Ruins by Robert P. Smith is twofold: it shows how the isolated economies of individual nations have created great investment opportunities in the last 50 years, and how...

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The Snowball Schroeder, Alice Bantam Books , 2008 Business Biographies

Most people equate the name Warren Buffett with canny investing, enormous amounts of money, and a generous, philanthropic spirit. In The Snowball, Alice Schroeder provides readers with a detailed and...

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The King of Madison Avenue Roman, Kenneth Palgrave Macmillan , 2009 Business Biographies, Marketing

David Ogilvy has been dubbed “the original mad man,” the “godfather” of the ad world, and “the pope of modern advertising.” In The King of Madison Avenue, Kenneth Roman, former chairman and CEO of...

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In Too Deep Reed, Stanley | Fitzgerald, Alison John Wiley & Sons, Inc. , 2011 Business Biographies, Social Responsibility

On the night of April 20, 2010, BP’s Mobile Offshore Drilling Unit (MODU) the Deepwater Horizon exploded, killing 11 people and injuring dozens more. For the next 87 days, millions of barrels of oil from the Macondo...

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Too Big to Save? Pozen, Robert John Wiley & Sons, Inc. , 2010 Business Biographies, Economics & Finance

In 2008, the United States and the world plunged into a serious financial crisis. This major downturn resulted from the collapse of the U.S. housing market and excessive debt that made its way throughout the global...

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