Business Biographies

Business Biographies

 
Amway Forever Jones, Kathryn A. John Wiley & Sons, Inc. , 2011 Business Biographies

Amway Forever by Kathryn A. Jones tells the history of one of the world’s most successful and controversial businesses. Jones describes Amway’s innovations and growth, expansion into countries...

Audio summary available
 
 
Exceeding Customer Expectations Kazanjian, Kirk Doubleday , 2007 Business Biographies, Customer Focus

From an initial investment of $100,000 and just seven cars, Enterprise Rent-A-Car has slowly, quietly grown into the largest and most successful car rental company in America. It took fifty years, some thoughtful...

Audio summary available
 
 
The Facebook Effect Kirkpatrick, David Simon & Schuster Paperbacks , 2010 Business Biographies, Technology

In The Facebook Effect, David Kirkpatrick delves into the life of entrepreneur Mark Zuckerberg and explores how he created a company that has forever changed the way the world uses the Internet....

 
 
Saatchi & Saatchi Kleinman, Philip NTC Business Books , 1989 Business Biographies, Marketing

The success of Saatchi & Saatchi has served as an example to other British companies. Three of the firm's achievements were especially imitated. First, the Saatchi’s successfully used the Stock Exchange to raise...

 
 
Spark Koller, Frank PublicAffairs , 2010 Business Biographies, Business Strategy

In Spark, Frank Koller examines the employment policy of the 114-year-old Lincoln Electric Company, which has remained successful through two world wars, the Great Depression and other economic crises...

Audio summary available
 
 
Spam Nation Krebs, Brian Sourcebooks, Inc. , 2014 Business Biographies

Spam Nation by Brian Krebs offers a glimpse into the world of spam and the insidiousness it brings. More than just an annoyance, spam is responsible for privacy breaches, computer viruses, and even...

Audio summary available
 
 
The Orange Code Kuhlmann, Arkadi | Philp, Bruce John Wiley & Sons, Inc. , 2009 Business Biographies

Written by Arkadi Kuhlmann, the founding CEO of ING Direct, and Bruce Philp, cofounder of GWP, ING Direct’s advertising agency, The Orange Code tells the history of ING Direct and their immensely...

Audio summary available
 
 
CEO Kurtzig, Sandra L. | Parker, Tom W. W. Norton & Company , 1994 Business Biographies, Diversity

Although CEO is a true story, it reads like a novel. Kurtzig and Parker bring her character to life. Kurtzig’s life is full of suspense and that suspense is conveyed throughout. Each chapter title attracts attention-...

 
 
Once You're Lucky, Twice You're Good Lacy, Sarah Gotham Books , 2008 Business Biographies, Innovation, Technology

The economic scale of the 1990s Internet bubble, as well as the sweeping cultural changes it brought, was unprecedented. The fact that many companies and people in the United States were caught up in this “tech craze”...

 
 
Playing to Win Lafley, A G. | Martin, Roger L. Harvard Business School Publishing Corporation , 2013 Business Biographies, Business Strategy

Strategy development might seem tedious and overly complex to some, or more like a mystery requiring a little dose of magic to others, but crafting a good strategy can actually be fairly simple and straightforward....

Audio summary available
 
Syndicate content