Business Biographies

Business Biographies

 
For God, Country and Coca-Cola Pendergrast, Mark Charles Scribner's Sons , 1993 Business Biographies, Major Works, Marketing

This is a story behind the small family business that created and marketed an obscure patent medicine-turned-soft drink-turned-national icon. In this microcosmic tour of recent American history, Pendergrast reveals...

 
 
Murdoch Shawcross, William Simon & Schuster , 1993 Business Biographies

Shawcross is an excellent writer who has woven a spellbinding tale of the evolution of the Murdoch communications empire. The work begins with the father, Keith, who turned around the Herald with his version of "...

 
 
The New GE Slater, Robert Business One/Irwin , 1993 Business Biographies, Leadership, Management

The New GE profiles Jack Welch and provides current and future leaders with invaluable insights into the personal and professional characteristics and philosophy needed to lead U.S. enterprises in this...

 
 
Control Your Destiny or Someone Else Will Tichy, Noel M. | Sherman, Stratford Currency Doubleday , 1994 Business Biographies, Global Business, Leadership

Noel Tichy and Stratford Sherman contend that Jack Welch’s successes as a leader depend less on his personality than on the quality of this thought. What makes this account of GE’s renaissance unique is that the...

 
 
Overnight Success Trimble, Vance Crown Publishing , 1993 Business Biographies, Innovation

Overnight Success is a biography of Fred Smith and the trials he endured to gain the achievements and triumphs of Federal Express. The path Smith took to this point began with great difficulty-he...

 
 
Leaders as Teachers Betof, Edward ASTD Press , 2009 Business Biographies, Business Strategy

In 2000, Becton, Dickinson and Company (BD) was competing in a medical technology market that was much different than the one it had grown up in. The current market was fully globalized, and regulations were changing...

Audio summary available
 
 
My Secret Life on the McJob Newman, Jerry McGraw-Hill , 2007 Business Biographies, Business Strategy, Management

In March 1998 Jerry Newman visited a fast food restaurant with his daughter for breakfast. In her breakfast sandwich was a finger from a plastic sanitary glove. That experience led Newman, a university business...

Audio summary available
 
 
Everything I Know About Business I Learned at McDonald's Facella, Paul McGraw-Hill , 2009 Business Biographies, Leadership

Paul Facella’s Everything I Know About Business I Learned at McDonald’s is an overview of his 34-year career with the fast food giant. In it he provides advice and guidance for achieving success and...

Audio summary available
 
 
Stirring It Up Hirshberg, Gary Hyperion Books , 2008 Business Biographies, Business Strategy, Social Responsibility

In Stirring It Up, Gary Hirshberg describes the mission behind Stonyfield Farm and catalogs the lessons he has learned while seeking profit via environmental sustainability over the past 25 years....

Audio summary available
 
 
Extreme Toyota Osono, Emi | Shimizu, Norihiko | Takeuchi, Hirotaka | Dorton, John Kyle John Wiley & Sons, Inc. , 2008 Business Biographies, Business Strategy, Management, Productivity

Toyota is defined by contradictions. The auto company has a famously efficient production system, but appears to have heavy layers of management and a surplus of administrative employees. It has a stable history...

Audio summary available
 
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