The Business Romantic

The Business Romantic

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Leberecht, Tim HarperCollins Publishers, 2015
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IN THIS SUMMARY

In The Business Romantic, author and marketing consultant Tim Leberecht demonstrates that romance is not only essential to leading a meaningful life, but it can be found and fostered in business. Leberecht argues that business must be viewed not through the lens of profit margins and productivity but instead as an opportunity for professionals to fulfill their emotional, intellectual, and spiritual needs. To create an economy that serves people's entire selves, professionals must become Business Romantics.