The Business Blockchain

The Business Blockchain

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Mougayar, William John Wiley & Sons, Inc., 2016 Audio summary available
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IN THIS SUMMARY

Most people have heard of cryptocurrencies such as Bitcoin and Ethereum, and many may even recognize the blockchain technology they rely on. However, the blockchain’s application in cryptocurrencies represents only a fraction of its many capabilities and future impact. In The Business Blockchain, William Mougayar explains how blockchains will upend life in the same way that the Internet and web have done during the past 20 years. Like these predecessors, blockchains and cryptotechnology at large will create new companies and user behaviors, force existing companies to adopt blockchain technology, threaten and transform entire industries, and become axiomatic to software development. Companies that want to succeed in the future need to adjust their thinking about blockchains and their strategies surrounding them now.