Big Change, Best Path (Chinese)

Big Change, Best Path (Chinese)

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Parry, Warren Kogan Page Limited, 2015
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IN THIS SUMMARY

The ability to effectively manage change is essential to all organizations, yet it remains elusive and frustrating for many. Business literature has ample content regarding organizational change, but most resources rely on assumptions about best practices rather than data and evidence. Furthermore, most existing tools are reactive instead of predictive, revealing what companies should have done rather than what they should do next. In Big Change, Best Path, Warren Parry seeks to remedy these issues by providing a framework for making decisions about change programs that is based on extensive research and empirical evidence.