Animal Spirits

Animal Spirits

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Akerlof, George A. | Shiller, Robert J. Princeton University Press, 2009
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Animal Spirits dissects standard economic theories and demonstrates their failure to account for human emotion, even though emotions have a large impact on the economy. George A. Akerlof and Robert J. Shiller state that there are five key “animal spirits” which influence global economics: confidence, fairness, corruption, money illusion, and storytelling. They begin by explaining each animal spirit in detail, and continue on to apply these animal spirits to historic economic examples and traditional economic theories. Economic depressions, the current financial crisis, unemployment, and inflation are a few of the economic aspects examined within.

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