All Summaries
All Summaries
At one time or another, most managers have experienced dissatisfaction with their employees' performance. Despite the strong temptation to fall prey to the assumption that poor performance is a result of unchangeable...
Today's business world is an intense world, characterized by unrelenting competition, unrelenting technological change, unrelentingly unknowledgeable consumers, and markets that are unrelentingly sensitive to the...
In A Practical Guide to Entrepreneurship, Michael Morris states that, “Starting a business today may be more difficult than at any previous time in history.” However, despite all of the obstacles...
Far more attention needs to be given to the values and principles-both business and ethical-that business people hold, for the simple reason that they make up the foundation upon which decisions are made. Solving...
The word salesperson can have ugly connotations; it often reminds customers of disengaged product-pushers who sell without passion or purpose. If a salesperson can transcend that image, however, and help his customers...
In A Whole New Mind, Daniel Pink describes a new era already underway in the global economy - the Conceptual Age. Success in this new era calls for a set of skills and talents that have been largely...
Let's face it: what every manager, parent, teacher, spouse, advertiser, customer, coach, politician, business person wants is to get others -...
In About Face, Dan Hill demonstrates how advertising agencies and marketing strategists can employ new advances in neuroscience, behavioral economics, and cognitive psychology to create emotionally...
With shocking revelations of deliberate corporate dishonesty and manipulation appearing almost daily in the media, many are beginning to wonder if the realities of business and the concept of integrity are, by...
This package is a combination of six cassette tapes along with a workbook and other handouts. Colin Rose is a British expert on accelerated learning...
