All Summaries
All Summaries
A company's failure to innovate sends customers to other organizations that provide better value and convenience. Today's companies need a go-to...
The topics discussed in Service Management Effectiveness are by leading researchers in the field of service management and they provide a comprehensive model for managing service businesses. The work shatters the...
In Seven Strategies to Improve Your Bottom Line, E. Preston Gee outlines different tools and strategies that can help healthcare executives cut costs and improve their hospital’s efficiency and overall...
Change management should, theoretically, be an ongoing element of every company’s growth. However, with three-quarters of all change initiatives failing to achieve the intended results, change management has become a...
In Share This!, Deanna Zandt discusses how social networks allow individuals to share their stories with a large number of people at a time by observing what others are posting over time. When...
In Shopper Marketing, editors Markus Ståhlberg and Ville Maila offer articles from 35 experts around the world that address one of the fastest growing new areas of marketing: shopper marketing. The...
Being a manager is never easy. Not only are managers responsible for every decision they make, they are also responsible for everything their people do. They are expected to support, encourage, motivate, and to model...
In Sidestep & Twist, James Gardner dispels the notion that companies that throw money into innovation will automatically have successful products and services. Instead, in many cases, companies...
Providing quality after-sales service is always important in a business; it's what keeps your customers coming back; it's what makes your business grow; it's what...
If you are a small business owner, you should aspire for more than momentary success. Your goal is to push your organization towards achieving and...
