All Summaries

All Summaries

 
The Silverlake Project Bauer, Roy A. | Collar, Emilio | Tang, Victor | Wind, Jerry | Houston, Patrick R. Oxford University Press , 1992 Business Biographies, Management

The Silverlake Project documents the development of the best-selling AS/400 computer and the organizational changes at IBM Rochester that helped the enterprise win the Malcolm Baldrige National Quality...

 
 
Competitiveness Seidman, L. William | Skancke, Steven L. M. E. Sharpe , 1989 Marketing

Survival of the fittest is the dominant theme in today's world of unregulated global competition. Though the U.S. still has one of the highest levels of productivity in the world, its rate of improvement has fallen...

 
 
From Baby Boom to Baby Bust Greller, Martin M. | Nee, David M. Addison-Wesley , 1989 Human Resources

At the end of World War II, America saw the birth rate soar to unprecedented numbers, and then, in the early '60s, "suddenly" plummet. Because of this boom/bust cycle, American business will be left stranded. Corporate...

 
 
From Monopoly to Competition Smith, George David Cambridge University Press , 1989 Business Biographies, Technology

In 1886, Charles Martin Hall discovered an inexpensive way to smelt aluminum, and the patent he immediately applied for gave him a legal monopoly on his invention. In 1889, Alfred E. Hunt, a Pittsburgh entrepreneur and...

 
 
Is Korea the Next Japan? Kang, T. W. The Free Press , 1989 Global Business

Korea and Japan have many things in common: the same Oriental heritage, many traditional values, and a lack of useful land and natural resources. These characteristics make them more like each other than either beign...

 
 
One Up on Wall Street Lynch, Peter | Rothchild, John Simon & Schuster , 1989 Economics & Finance, Personal Growth

Personal preparation is what distinguishes the successful stock picker from the chronic loser. Defining your objectives and clarifying your attitudes are important first considerations. Logic is most helpful in picking...

 
 
Six Timeless Marketing Blunders Shanklin, William L. Lexington Books , 1989 Marketing

Blunder 1: Building Better Mousetraps. The main reason so many start-up companies/products/services fail is the "building-better-mousetrap" thinking that does not take the customer into account. Blunder 2: Selling Too...

 
 
The Silent War Magazines, Ira C. | Patinkin, Mark Random House , 1989 Global Business

We no longer control our economic destiny. Decisions being made in Japan and Germany have begun to determine what jobs Americans will have next year, and the living standards of our children in the 21st century. There...

 
 
The Ultimate Entrepreneur Rifkin, Glenn | Harrar, George Contemporary Books , 1988 Business Biographies, Innovation

The authors describe in detail why and how Ken Olsen and Harlan Anderson gave up engineering positions at MIT in order to start Digital Equipment Corporation (DEC) in August of 1957. They focus on how Olsen and...

 
 
Who's Afraid of Big Blue? McKenna, Regis Addison-Wesley , 1989 Business Biographies

Tom Watson, Sr., set up a model of the modern industrial company. He based many of his ideas on those of his mentor, John T. Patterson of NCR, from whom Watson learned lessons in hardball business competition, such as...

 
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