All Summaries
All Summaries
For a long time, many companies viewed under-developed markets as a strategic afterthought and, for the most part, tackled them in an opportunistic way. Though this partly explains why so many companies ended up...
In Creative People Must Be Stopped, business professor and consultant David A. Owens discusses the challenges of innovation within organizations. While creative new ideas are increasingly important to...
Net Promoter - a multi-faceted program focused on increasing company growth through focused enhancement of customer loyalty - has been implemented in organizations worldwide. Many leading companies have demonstrated...
Mentoring is one of the best ways to solve some of the most difficult problems in today’s business world, according to Hilarie Owen. Mentoring is one of the oldest and most reliable tools for guiding the growth and...
In Next-Generation Wellness at Work, Stephenie Overman introduces the concept of Wellness programs in the workplace, and outlines the ways they can benefit an organization. A properly implemented wellness program can...
In The New Rules of Green Marketing, Jacquelyn A. Ottman presents the new rules for mastering the marketing of ecologically-responsible consumer goods, as well as real-world examples that illustrate...
In this book, Dr. Karen Otazo reveals 60 principles and techniques that allow you to take control over your career. This is the truth about how to get and keep the job...
In this book, Dr. Karen Otazo reveals 52 often unspoken "truths" designed to let you in on the profound secrets of successful leaders which are easy to put into action.
Toyota is defined by contradictions. The auto company has a famously efficient production system, but appears to have heavy layers of management and a surplus of administrative employees. It has a stable history...
When Sam Walton died in 1992, he had amassed what was then the greatest fortune in American history. Wal-Mart, the company he founded, had grown from one tiny variety store on the main square of a small Arkansas town...
