All Summaries
All Summaries
In Real Influence, Mark Goulston and John Ullmen present an array of authentic techniques for influencing people. Rather than focus on manipulative tactics, Goulston and Ullmen encourage people to...
In Money Well Spent?, investigative reporter Michael Grabell analyzes the events leading up to the creation of the American Recovery and Reinvestment Act of 2009 and discusses what went wrong—and right...
As technology brings people closer together, our environment becomes more diverse. And while workers from all backgrounds are merging into the global marketplace, businesses are being challenged by a shortage of talent...
In these changing times, organizations must innovate or die. In Who Killed Creativity … And How Can We Get It Back?, best-selling authors Andrew Grant and Gaia Grant explain how to become more creative...
The earth today suffers from many problems ranging from climate change, insufficient food, dwindling energy resources, biodiversity, and poverty. Although the vast majority of human action is based on competition, many...
In The Green Marketing Manifesto, John Grant, a British marketing professional with over 20 years of experience, provides a green marketing blueprint for people in the field of marketing. He outlines...
In today's volatile and unpredictable economy, corporate agility is a prerequisite for success. Consequently, traditionally managed companies which are plagued by excess real estate; costly, inflexible labor forces;...
According to Gratton, Hot Spots are places and times—workplaces, teams, departments, companies, factories, cities, industries, coffee shops, hallways, and/or conferences—where people work in exceptionally creative and...
Market research in the form of consumer focus groups, polls, and surveys has long been the normal and accepted manner for testing new products, services, and communications materials. In Consumer.ology...
In today’s workplace, five generations–Radio Babies, Baby Boomers, Gen Xers, Gen Yers and the Millenials–bring unique perspectives and experiences to the job. For businesses to compete in today’s global economy, all...
