All Summaries

All Summaries

 
CATS Lundin, Stephen C. McGraw-Hill , 2009 Innovation

The old idea that innovation begins at the top of an organization is not conducive to managing a productive and successful company. Instead, leaders should be encouraging innovation in all layers of their organizations...

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Transnational Leadership Development Fisher-Yoshida, Beth | Geller, Kathy D. Amacom , 2009 Business Strategy, Diversity, Global Business, Leadership Development

Advances in technology have broken down borders, bridged oceans, and created relationships between people and cultures where none had existed before. Because of these changes, cultural differences need to be...

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If Disney Ran Your Hospital Lee, Fred Second River Healthcare Press , 2004 Customer Focus, Health Care, Management

Fred Lee’s experiences in hospital leadership as well as at Disney led him to believe that any healthcare team can find its way to greatness if it has the passion and competence to do so. If Disney Ran Your...

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Computer Fraud Casebook Wells, Joseph T. John Wiley & Sons, Inc. , 2009 Human Resources, Management, Technology

Fraud-an act of deception practiced in order to secure personal gain - has been a longstanding threat for business owners. Rapid advances in computers, however, have propelled the issue of computer fraud into the...

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Strategic Customer Service Goodman, John A. AMACOM , 2009 Customer Focus

Customer service has a tremendous effect on customers’ attitudes toward a company, what they tell others about it, and whether they continue to patronize that company or go elsewhere. In his book Strategic...

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Leadership Gold Maxwell, John C. Thomas Nelson, Inc. , 2008 Leadership

Exceptional leadership makes a difference. Without efficient leadership, organizational goals cannot be achieved, nor can progress be attained, but becoming an exceptional leader is not easy – it takes hard work,...

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The Supply-Based Advantage Rogers, Stephen C. Amacom , 2009 Business Strategy

The notion of the supply chain as a strategic driver is not a new one, but the ability to implement that ideal is rare. Today’s supply chain and supplier management is more than an opportunity to save money and...

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e-Learning 2.0 Rosen, Anita AMACOM , 2009 Productivity

Even though e-learning has become a widely accepted practice, many organizations do not invest enough time to fully realize its potential. Instead of sticking with outdated tactics, organizations should embrace...

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The Marketing Accountability Imperative Dunn, Michael E. | Halsall, Chris Jossey-Bass , 2009 Business Strategy, Marketing

Marketing opportunities have exploded in the last decade, increasing customer touch-points far beyond the traditional print, television, radio, and out-of-home categories. At the same time, audience groups have become...

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World Famous Tyreman, David AMACOM , 2009 Business Strategy, Marketing

Understanding brand identity is crucial for every business; yet, few actually have a well-defined brand identity that inspires legions of loyal followers. Companies that are the most successful, that consistently...

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