All Summaries

All Summaries

 
Cut Costs Not Corners Barrow, Colin Kogan Page , 2010 Business Strategy

Executives and managers at every level in every company have to manage budgets and make tough decisions about where to spend and where to cut. Cut Costs Not Corners by Colin Barrow provides a coherent...

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You Need to Be a Little Crazy Barry J. Moltz Dearborn Trade , 2003 Business Strategy

Are you thinking of starting your own business? Turning your back on a stable career to pursue your own business takes a lot of passion, courage and a little craziness. Barry Moltz, successful entrepreneur and investor...

 
 
The Innovation Killer Barton Rabe, Cynthia AMACOM , 2006 Innovation

Forget conventional wisdom. Forget the thought that the more you know, the better off you’ll be. Forget the idea that knowledge and expertise are the only true routes to success and innovation in business. Education...

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Crisis Leadership Now Barton, Laurence McGraw-Hill , 2008 Leadership

Planning for a crisis can be a daunting task for corporations. Many do not know where to begin or do not want to contemplate the possible scenarios. In Crisis Leadership Now, Laurence Barton...

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Customer Culture Basch, Michael D. Prentice Hall Press , 2002 Customer Focus, Marketing

Customer Culture draws on lessons from some legendary sales and service enterprises, particularly FedEx and UPS, as well as midsized concerns, small businesses, and startups, to demonstrate how leaders and managers can...

 
 
Good Company Bassi, Laurie | Frauenheim, Ed | McMurrer, Dan | Costello, Larry Berrett-Koehler Publishers, Inc. , 2011 Relationships, Social Responsibility, Teams

More and more consumers today want to do business with companies that treat employees, customers, and communities in a fair way. This movement is being driven by a variety of economic, social, and political forces. In...

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Simple Ways To Manage Your Service Customers Batra, Promod | Batra, Vijay Think, Inc , 2004 Customer Focus, Management

Providing quality after-sales service is always important in a business; it's what keeps your customers coming back; it's what makes your business grow; it's what...

 
 
The Search Battelle, John Portfolio , 2005 Business Biographies, Innovation, Marketing, Technology

As Battelle observes, it seems as though the words “Google” and “search” are now nearly synonymous, for Google is currently the culture’s most prominent declaration of the power of search. Despite its having entered...

 
 
The Silverlake Project Bauer, Roy A. | Collar, Emilio | Tang, Victor | Wind, Jerry | Houston, Patrick R. Oxford University Press , 1992 Business Biographies, Management

The Silverlake Project documents the development of the best-selling AS/400 computer and the organizational changes at IBM Rochester that helped the enterprise win the Malcolm Baldrige National Quality...

 
 
Sales Growth Baumgartner, Thomas | Hatami, Homayoun | Vander Ark, Jon John Wiley & Sons, Inc. , 2012 Business Strategy

In Sales Growth, Thomas Baumgartner, Homayoun Hatami, and Jon Vander Ark explore ways in which a company can increase its sales revenue and profitability, even in a bad economy. Their insights involve...

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