All Summaries

All Summaries

 
What the Customer Wants You to Know Charan, Ram The Penguin Group , 2008 Customer Focus

The sales process used by most companies today has changed very little through the decades. Their methods for selling are still rooted in a time when supplies were tight and vendors held the cards, when orders had to...

 
 
What the CEO Wants You to Know Charan, Ram Random House , 2001 Business Strategy

From running a multi-billion dollar business to selling fruit on the street, the CEO and the vendor share the same street-smart instincts or "business acumen" that are the essential skills to running a business...

 
 
What Really Counts for CEOs Borenstein, Gal S. Borenstein Executive University Press , 2009 Marketing

At the end of the day, the CEO must determine what is and isn't working for in his or her company, and act accordingly. Yet, trapped by old-school...

 
 
What Matters Now Hamel, Gary Jossey-Bass , 2012 Change Management

In What Matters Now, author Gary Hamel presents compelling reasons to change the management model of the 20th century in order to succeed in the 21st century. The traditional management style has grown...

Audio summary available
 
 
What is the Emperor Wearing? Laurie Weiss Butterworth-Heinneman , 2004 Relationships
Once upon a time, an emperor who loved clothes was approached by two con men who made him an offer he couldn't refuse. They promised to weave him a...
 
 
What Got You Here Won't Get You There Goldsmith, Marshall | Reiter, Mark Hyperion Books , 2007 Human Resources, Leadership, Personal Growth

There are some leaders who go through life without the need for a career roadmap. Marshall Goldsmith describes these people as “grounded” and as “role models and heroes.” Goldsmith sees his role as helping successful...

 
 
What Color Is Your Parachute? Bolles, Richard N. Ten Speed Press , 2004 Business Strategy

The best-selling job-hunter's bible for decades, this indispensable resource is a complete handbook for people who are on a quest to find their mission in life, or...

 
 
What Clients Love Beckwith, Harry Warner Books , 2003 Customer Focus

"From making a pitch to building a brand, designing a logo to closing the sale, this is a field guide to take with you to the front lines of today's business battles." From the best-selling author of the classic "...

 
 
What America Does Right Waterman, Robert H. W.W. Norton & Company , 1994 Human Resources

A manager’s job is to lead and recognize that the needs of the business and the needs of the employee are inextricably linked. Individuals have an intrinsic need to feel in control, to believe in the value of one’s...

 
 
Well Said! Price, Darlene AMACOM , 2012 Communication

Effective presentation and communication skills can get people noticed, remembered, and promoted more quickly than any other skill set. Well Said! is a how-to guide to delivering targeted, memorable...

Audio summary available
 
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