All Summaries
All Summaries
The Complete Guide to Recruitment, by Jane Newell Brown, offers a step-by-step approach to navigating the many aspects of hiring and retaining employees. Recruiting is a task that is vital to the...
In March 1998 Jerry Newman visited a fast food restaurant with his daughter for breakfast. In her breakfast sandwich was a finger from a plastic sanitary glove. That experience led Newman, a university business...
China is becoming an increasingly important player in the global business world. Its population offers a ready workforce, as well as an enormous number of consumers. For multinational companies, understanding how China...
In Dialogue Gap, Peter Nixon presents a common sense approach to one of the most pressing issues facing modern culture: the inability to carry on substantive and meaningful communications. Failure to...
Innovation—pioneering new ways of thinking and developing improved processes and products—is critical to business success. What is particularly needed is “breakthrough,” or radical, innovation—that which offers wholly...
Business forecaster and author Mary O’Hara-Devereaux borrows a metaphor from the old American West, “navigating the badlands,” to describe the journey that business and industry finds itself on in the current...
Although small businesses are in stiff competition with big box, large-franchise corporations that have multi-million-dollar marketing budgets, social media can help level the playing field. Social media sites such as...
In Bare Knuckle People Management, authors Sean O’Neil and John Kulisek present a frank and edgy guide to helping managers get the most from their teams. Rather than subscribing to traditional...
Workplace coaching has gained in popularity, and it has evolved from being viewed as a punishment for poor performance to a perk for those being groomed for positions of greater responsibility. In 10 Steps to...
Lee Odden, author of Optimize, believes that no company is too small or too large to benefit from a customer-centric online marketing strategy that optimizes their web presence. To be successful...
