All Summaries
All Summaries
Mobile application software has become an integrated component of the way many people socialize, run businesses, schedule appointments, and entertain themselves. The term app is now commonly understood to mean any...
In Mobilized Marketing, chief marketing officer of Hipcricket Jeff Hasen describes the evolution of marketing through mobile communication devices. Using interviews with numerous marketers, Hasen...
Some people just seem to have their “mojo” working. The salesman who closes with seven tough customers in a row, the baseball player who hits nothing but home runs, and the bartender who is never late with drinks—all...
Moments of Truth tells the story of the fantastic turnaround of Scandinavian Airlines under the leadership of CEO Jan Carlzon. Carlzon took the helm of SAS following a two-year period during which the...
Most professionals will encounter obstacles in their careers that cause them to question their ability. Some are fortunate enough to have mentors who can offer insight, support, and help pave the way for growth and...
In Money Makers, David Snider and Chris Howard explore six key fields that impacted the 2007–2008 financial crisis: investment banking, venture capital and entrepreneurship, private equity, hedge funds...
In Money Well Spent?, investigative reporter Michael Grabell analyzes the events leading up to the creation of the American Recovery and Reinvestment Act of 2009 and discusses what went wrong—and right...
When Holly G. Green was a young manager, she read a book titled The One Minute Manager by Kenneth Blanchard and Spencer Johnson. The refreshing simplicity of the book’s three basic principles...
In a world that bombards people with information every second of every day, it can be difficult to not feel overwhelmed and overstressed. In More Time for You, Rosemary Tator and Alesia Latson show...
Mother Teresa, CEO is not the typical business book. Authors Ruma Bose, a former volunteer with Missionaries of Charity, and her mentor, Lou Faust provide insight for business leaders from an atypical...
