All Summaries

All Summaries

 
Green Tech Webber, Lawrence | Wallace, Michael AMACOM , 2009 Social Responsibility, Technology

Green technology has historically battled a reputation for being an anti-industry, back-to-nature philosophy, but the truth is that “going green” is simply another term for the efficient use of technology — and more...

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Conversational Capacity Weber, Craig McGraw-Hill , 2013 Communication

Some teams are good at handling routine problems, but fall apart when faced with difficult situations, while other teams can succeed when dealing with the stickiest problems. The differentiating factor is the amount of...

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Brand Seduction Weber, Daryl The Career Press, Inc. , 2016 Marketing

Why is it that some brands just feel “right” to consumers? This is the question Daryl Weber attempts to answer in his book, Brand Seduction. By using neuroscience and psychology to explore how people’s...

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Turning Learning into Action Weber, Emma Kogan Page Limited , 2014 Leadership Development

Traditional evaluation methods measure a training participant’s initial reactions immediately following a training. Sometimes referred to as “happy sheets,” this type of evaluation asks questions to determine how the...

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Everywhere Weber, Larry John Wiley & Sons, Inc. , 2011 Marketing

Social media is driving significant changes in how businesses and consumers connect. In Everywhere, Larry Weber explains that to be relevant and competitive in a digital world, companies must focus on...

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Always in Fashion Weber, Mark McGraw-Hill Education , 2015 Personal Growth

Always in Fashion is Mark Weber’s story of his meteoric rise from retail clerk to CEO, his dramatic plunge into unemployment, and his subsequent resurrection to even greater heights of success and...

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Managing the Unexpected Weick, Karl E. | Sutcliffe, Kathleen M. Jossey-Bass , 2007 Business Strategy, Management

Successful organizations know that they must deal with unexpected events with flexibility, adaptability, and alertness. They learn from their mistakes, are less concerned with blame, and promote communication. In...

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Serial Winner Weidel, Larry Greenleaf Book Group Press , 2016 Business Strategy

In Serial Winner, Larry Weidel takes an in-depth look at the traits of winners, the cycle of winning, and the strategies serial winners use to succeed time after time. He presents five actions people...

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New Sales. Simplified. Weinberg, Mike AMACOM , 2013 Customer Focus, Marketing

New customers are the lifeblood of any business. Yet, for the average salesperson, the process of acquiring new customers creates anxiety and confusion. In New Sales. Simplified., Mike Weinberg...

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FutureThink Weiner, Edie | Brown, Arnold Pearson Education, Inc. , 2006 Change Management, Innovation, Management

The future is about change but, according to Weiner and Brown, the future can only be grasped when objective information about change is combined with clear views. Unfortunately, the prevalence of “knee-jerk clichés...

 
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