All Summaries
All Summaries
Marketing is in crisis mode, for the model for marketing, as it stands today, is obsolete. Customers have developed a resistance to marketing that is only going to grow. The crisis spawned by consumer resistance...
Through dozens of uplifting true-life stories, From Average to Awesome by Jim Smith, Jr., demonstrates how others have catapulted themselves from mediocrity to stellar achievement, despite the odds....
In America’s capital-starved economy, high-tech industries will do no better than low-tech ones. In fact, low-tech businesses that supply staples for everyday living, whether the economy is prosperous or austere, will...
Until recently, storytelling was considered “unprofessional” in the corporate world. Today, storytelling is well-accepted in corporate America as a tool for sharing information in a compelling way that engages others....
Smith offers 20 essential characteristics of a good leader, including such diverse elements as trust, technical competence, and humor. The majority of these characteristics fall into one of two traits: openness and...
The focus of Riches Among the Ruins by Robert P. Smith is twofold: it shows how the isolated economies of individual nations have created great investment opportunities in the last 50 years, and how...
Today, the world of business is so crowded that only courageous companies with radically different business approaches can attract the attention of consumers. In BOLD, Shaun Smith and Andy Milligan...
In Money Makers, David Snider and Chris Howard explore six key fields that impacted the 2007–2008 financial crisis: investment banking, venture capital and entrepreneurship, private equity, hedge funds...
In Creating Your Own Destiny, Patrick Snow gives people the tools and resources they need to break out of the corporate grind and take control of their professional lives. The author discusses the...
Every company wants to be an innovation leader. After all, companies that innovate are ultimately those that thrive. Unfortunately, most companies that institute innovation programs do it in a manner that thwarts the...
