All Summaries
All Summaries
Although creating a successful service operation is truly difficult, sustaining its success is even more so. Services are performances, and the challenge of sustaining a high level of performance on a continuous basis...
Today, the competition for top jobs is tougher than ever. Job security is now a thing of the past and more and more professionals are experiencing the...
With the large number of people out of work in today’s job market, landing a job can be a difficult endeavor. Being aware of how hiring authorities and business managers think is necessary for anyone in search of a job...
Grassroots leadership dispels feelings of powerlessness in the face of the overwhelming problems plaguing today's world. When you define your "mission that matters," you'll know what it is you want to make a difference...
In 2000, Becton, Dickinson and Company (BD) was competing in a medical technology market that was much different than the one it had grown up in. The current market was fully globalized, and regulations were changing...
In Service Innovation, innovation strategist Lance A. Bettencourt shows marketers what they need to do to ensure that customers’ service needs are met. Based on the author’s nearly 20 years of...
"Everybody experiences far more than he understands. Yet it is experience, rather than understanding, that influences behavior." -...
In Implementing Strategic Change, authors Tom Bevington and Danny Samson investigate why the most thorough business strategies can be disastrous upon implementation. They focus their attention on the...
In Likeonomics, Rohit Bhargava asserts that the most trusted people and organizations always win. He offers the five principles of the TRUST formula of Likeonomics to solve what he calls the “modern...
In Personality Not Included, Rohit Bhargava illustrates how companies must have a dynamic personality in order to attract and retain customers and, above all, remain profitable. By understanding the...
