All Summaries
All Summaries
Corporate America is just now beginning to realize that effective managers must possess the right technical skills to get the job done, as well as the right people skills to ensure a sense of cohesiveness in the...
According to Glaser, organizations lose their spirit, become mediocre, and die when they fall prey to what she calls the self-serving I-centric behaviors of control, blame, resignation, attachment to the past,...
In The DNA of Leadership, which follows her successful Creating WE, author Judith Glaser identifies the seven leadership practices that can re-shape an organization into a culture that...
The problems of overwork can plague anyone in today's hectic business world where technology has increased both projects and expectations. The paperless society has only half arrived, so many have to deal with an...
It is the author’s contention that the U.S. can no longer afford to focus exclusively on Japan as America’s only global competitor. His work explores the many strengths and weaknesses of Germany’s remarkable system and...
Every generation has experienced some fundamental changes in the way businesses organize in order to get their work done and remain competitive. However, in today’s wired world, the pace of change is so frenetic and so...
What sells a product these days? Is it price point? Is it the buyer's need? Are product features and benefits the deciding...
How do ideas spread? Why do some charities, movies, architects, politicians, potato chips and cars succeed, while others (just as good apparently)...
Beating the Odds offers a lesson in leadership in which we are shown how one man was the living embodiment of innovation, change, continuing improvement, empowerment, integrity, and vision. It is a case history whose...
Each day, Google processes some 400 million Internet searches, many of which are launched by people shopping for goods or services. As such, Google can be a tremendous resource for marketing professionals, but many of...











