All Summaries
All Summaries
Managing a company need not be complicated, and being a CEO should be conceptually simple. True, business leaders face difficult problems and challenges, but they eventually get the results they want...
The unprecedented trade in the stock market has produced an endless demand for more and more financial information and has spawned a plethora of highly paid "experts" to supply it. On television and the Net, and in a...
The Four Pillars of High Performance is a culmination of hundreds of studies by The RAND Corporation, the highly respected think tank out of Santa Monica, California, revealing a set of central truths...
Traditionally, marketers have focused on the “four Ps”: product, price, place, and promotion. Marketing spending, however, can be a large expense for companies and it is often unclear whether that spending leads to the...
Seven important trends underlie the emergence of a new worldview- a shift in consciousness, disenchantment with scientism, new inner sources of authority and power, a respiritualization of society, a decline in...
Employees at GE have a deeply engrained and internalized process for addressing and solving the company’s problems quickly, simply, and with the involvement of people who will ultimately carry out the decision. The...
According to Tom Sant, professional selling is “the most important American invention of the twentieth century,” an engine that has powered our economy and the economies of nations all over the world, for the past one...
Global competition tends to reduce the importance of home markets. There must be a shift, therefore, away from the classical vertical organizational structure to a horizontal relationship where there is interdependence...
Many recent college graduates dream of the opportunity to work at a top tech company. But relatively few make the cut and get hired by firms like Apple, Microsoft, or Google. In The Google Resume,...
It is undeniable that companies need growth to continue to thrive in today’s marketplace. The question that lingers in the minds of many organizational leaders – particularly those representing large companies – is...
