20 Minute Manager: Creating Business Plans

20 Minute Manager: Creating Business Plans

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Harvard Business Review Press Harvard Business School Publishing Corporation, 2014 Audio summary available
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IN THIS SUMMARY

A solid business plan serves not only as a blueprint for a startup but also as a guide for continually developing a business.  20 Minute Manager: Creating Business Plans provides step-by-step guidelines for writing an effective business plan. It steers the writer through the practical aspects of business startups, including finances, marketing, and daily operations. During the process, the writer gains insight into potential roadblocks along with strategies for getting through them.