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Free Book Summary : You Need To Be A Little Crazy
This article is based on the following book:
The Truth About Starting And Growing Your Own Business
By Barry J. Moltz
Published by Dearborn Trade, U.S. 2003
ISBN 079318018X
172 pages |
Are you thinking of starting your own business? Turning your back on a stable career to pursue your own business takes a lot of passion, courage and a little craziness.
Before you even think about having your own business, consider this thought: it is easier and more profitable long-term to just get a job than to start your own business. If having more money is your main motivation to start your own business, you are already lost from the start.
If statistically, putting up a business is a losing venture, why do small businesses keep popping up everyday? It is because people always want something better for themselves and for their families.
You might think there is more to life and your professional career. You might want to be the next Bill Gates or Michael Dell. You might want to “work for yourself” or want to pursue your dreams.
These dreams never do exactly match up with reality. Still, it is through these dreams that you can attain the passion to launch your own business.
Not only must you be courageous, you must also be a little crazy. After all, only a lunatic would be willing to launch a business given the odds. It does not end there, however. You must be a lunatic with a strong and long-term belief in your business vision. You must be crazy enough to try anything and everything. You must also be willing to ask anyone and everyone for help. You must be at ease even if no one agrees with your ideas. You must be crazy enough to withstand the extreme highs and lows of business.
In any business, you will surely go through bad times where only your passion can sustain you. The good times will recharge you, giving you enough passion to once again withstand the low points. Passion allows you to forget about the statistics. Passion allows you to follow your dream and take risks.
Books, seminars, and audio cassettes can't teach you what experience can. You must experience the ups and downs yourself. For certain, you will fall several times along the way, but you must learn to brush yourself off and stand up again. Learn from your mistakes. Listen to everyone around you. You must listen to your customers, business partners and vendors. Listen to other people's successes and failures and then follow your own path. You must pay attention to everything.
Here are a few of the lessons author, successful entrepreneur and investor Barry Moltz learned when he started to run his own business:
· Dreams are important but they are not enough. Running your own business
is not as glamorous and as fun as you think it is.
· You must find business partners, employees and vendors who complement
your skills.
· “Cool” ideas don't always mean new business.
· Start businesses you have an interest in. It doesn't really matter if it is the hot
thing or not.
· Don't bother trying to pick the perfect time for a business launch. Take a leap
of faith. If you are unable to take a leap right now, take it as a signal that you
are not ready.
· It is not enough that you have an idea. You must also execute.
· As an entrepreneur, you will have to do tasks you never thought you had to
do. You must learn humility. Everything is your job.
· Check your attitude. Your moods will affect everyone in your business.
· Build your business one customer at a time. Don't focus too much on the
future. Focus on the present moment.
· Allow your business to grow at its own pace.
· Only you can save your own business.
· The most important thing is passion. If you have lost your passion in your
business, close your company or transform it into something else you are
interested in.
Barry J. Moltz has been running small businesses with a great deal of success and failure for 15 years. He co-founded which invests in local seed stage companies. Barry is also on the Advisory Board of the which is the national professional alliance of angel groups. It is sponsored by the
. His book, “You Need to Be A Little Crazy: The Truth about Starting and Growing Your Business”
describes the crazy ups and downs and emotional trials of running a business. It is in its fourth reprint and has been translated into Chinese, Russian, Korean and Thai. Barry is a nationally-recognized speaker. He speaks at 100 business events a year. He has received numerous awards such as Angel of the Year and was inducted into the Entrepreneurship Hall of Fame.
Moltz has written articles for many national publications. He writes a column, "The Business Bunker," for and a local Chicago-land newspaper called “The Business Ledger”. He also provided content for another book, "Attracting Capital from Angels" by Dee Power and Brian Hill. (John Wiley and Sons- 2002).
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