Book Summary Preview : The 100 Absolutely Unbreakable Laws of Business Success

Overview

Human potential expert Brian Tracy has applied many laws of effective self development to the field of business and created a fascinating and easily understandable guide that can enhance both your personal and professional life. He explains each of the 100 laws in theoretical detail and then applies them to various aspects of business, career enhancement, creativity and financial reward. These laws are from Tracy’s speaking and consulting experience throughout the world.

Some of these laws may sound unusual or even controversial when you first read them. Eventually many people will agree that these laws are similar to laws of physics, mathematics, mechanics or electricity. They are neutral, neither positive nor negative. These laws are indifferent to your personal beliefs, preferences or desires. Besides describing the laws, Tracy provides tips for how you can apply that specific law to your own life.

One of the basic concepts expressed throughout the book is that if you do what other successful people do, you will get the results that other successful people get. And if you don’t, you won’t. Generally, you are successful in business and in life to the degree to which you find out what works and then apply that principle whenever and whenever it is appropriate to get a particular result. This book is designed to give you ideas and strategies that have been proven to work.

Key ideas

The Laws of Life (Numbers 1-5)

This section’s laws include: the Laws of Cause and Effect, Belief, Expectations, Attraction and Correspondence. These first five laws are called the Laws of Life because they’re so basic, and because they form the foundation for the rest of the laws. The Laws of Life are based on the idea that if you change the quality and focus of your thinking, you change the quality of your life. Tracy believes that all of the other laws in this book are logical extensions of these first five laws. Here is a brief summary:

The Law of Cause and Effect - Everything happens for a reason, for every effect there is a specific cause. This law is similar to the ‘Law of Karma’ in the East and the passage ‘as you sow, shall you reap,’ from the bible.

The Law of Belief - Whatever you truly believe will become your reality. Believe you will succeed, and you ultimately will; believe you will fail and you probably will. . . . . . . . .

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