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Mr. Shmooze

The Big Idea

Have you ever wondered how great salespeople achieve great sales results? Chances are these salespeople all began their selling process by establishing emotional connections with their prospects.

In this business parable, author Richard Abraham teaches you principles of sales excellence and service leadership. You will learn how to make powerful connections with your customers that will help you become the successful salesperson you want to be.

Mr. Shmooze is a brilliant business and marketing consultant who has built a huge successful business. He has done so by constantly giving himself to others and adding value to the lives of everyone around him. Aside from the uncanny ability to make other people feel good, Mr. Shmooze is also hardworking and passionate about what he does. Also as important, Mr. Shmooze always has fun.

In the real world, there is a Mr. Shmooze in every office and in every family. He can be that funny accountant that lightens up the mood in the office just by showing up. Mr. Shmooze can also be that popular girl who can dish out the best stories and yet refuses to divulge office gossip.

Although it may seem hard to become a Mr. Shmooze, it is important that you try to become one. Not only will it help you live a good life, it will also assist you in becoming successful in your career.

 1. Breakfast with Mr. Shmooze

Robert is an intern who will be working with Mr. Shmooze over the summer. During breakfast with Mr. Shmooze and other prized clients, Robert immediately noticed that everyone seemed to genuinely like Mr. Shmooze. It wasn’t long before Robert discovered the reasons why.

Robert found out that Mr. Shmooze planned these meetings to ensure that it would be the best part of every person’s day. As a result of these planning, people leave the meeting feeling good about themselves and their relationship with Mr. Shmooze. . . . . . . . .