Summaries of the Week

Supercommunicator

Supercommunicator

Across all sectors, good ideas are overlooked, projects lose funding, and policy decisions are distorted because of poor communication. This is particularly true for specialists, such as engineers, scientists, economists, or lawyers. When they present ideas to non-specialist audiences—management, investors, regulators, or other decision makers—their ideas are often discounted or misunderstood because they do not adequately communicate their value. Their characteristically dense and complex content is more likely than ever to be ignored as the digital age favors brevity and simplicity.

Pietrucha, Frank J.
Peer-to-Peer Leadership

Peer-to-Peer Leadership

In a world of globalization and ever-increasing connectivity, organizations need to fully leverage the autonomous, multifaceted capabilities of all employees in order to succeed. It is no longer effective to artificially designate “leaders” and “followers.” Instead, everyone must be empowered to take the lead as opportunities arise and circumstances change. Peer-to-peer network architecture, based on sharing of both information and power, offers a roadmap for building this egalitarian, organic type of leadership. In Peer-to-Peer Leadership, Mila N.

Baker, Mila N.
Marketing

Marketing

Brian Tracy’s Marketing is a thought-by-thought guide through some of the most effective marketing techniques in modern business. The book uses many recent, real-world examples to illustrate Tracy’s no-nonsense approach to what he calls “the most exciting of all business sports.”

Tracy, Brian
How I Did It

How I Did It

Acquiring a business degree can be a very important part of preparing to take a seat at the CEO desk. Colleges and universities have developed comprehensive programs to prepare aspiring executives for the responsibilities they will face. However, the higher up in the ranks executives go, the more complicated their responsibilities become. Executive decisions often require critical thinking that no curriculum could anticipate. Executives, like everyone else, do a lot of learning by experience, part of which includes is learning from the experiences of others.

McGinn, Daniel
HBR’s 10 Must Reads The Essentials

HBR’s 10 Must Reads The Essentials

While business conditions are constantly changing, and the corporate world is evolving in response to these changes, there are several common leadership challenges that seem to be timeless. HBR’s 10 Must Reads: The Essentials provides insight, wisdom, and practical tips from leading management experts regarding ten of the most common challenges leaders and managers have faced in the past, are facing in the present, and will continue to face in the future.

Harvard Business Review Editors
Financial Fresh Start

Financial Fresh Start

For decades, wealthy corporations and individuals have used professional advisers to keep them aware of the latest laws and reforms that enable them to save more of their money. In Financial Fresh Start, Shari Olefson offers advice and guidance to help people restore their lost finances and secure their financial futures. She also examines the causes of the Great Recession and presents a guide to common financial blunders that can help people build peace of mind for the future.

Olefson, Shari
Mavericks at Work

Mavericks at Work

William C. Taylor and Polly LaBarre, as editors for Fast Company, have explored hundreds of companies. In Mavericks at Work they report on the unconventional organizations they have encountered in a range of fields. These companies take unique approaches to the problems of competing, innovating, and connecting with customers. These companies have also found new ways to attract, retain, and get the best work from the most talented people. Although each company is unique, the authors have determined that they have traits in common that make them successful.

Taylor, William C.