Summaries of the Week

Ctrl Alt Delete

Ctrl Alt Delete

In Ctrl Alt Delete, Mitch Joel examines how technology has changed the business landscape. To remain relevant and competitive, brands, businesses, and individuals need to “reboot,” changing both themselves and their business models. Joel identifies five business movements that require businesses and people to adapt, along with seven “triggers” that can help people adopt an entrepreneurial, startup mindset. In this new world of business, opportunities, ideas, and innovations are flooding the market, and only those who can keep up will thrive.

Joel, Mitch
Agile Selling

Agile Selling

Many salespeople struggle when starting new jobs. Overwhelmed by all of the new information and skills they must master, they are often unable to deliver results. In Agile Selling, sales strategist Jill Konrath argues that by developing an agile mindset, salespeople will not only increase their learning retention but also fast track their new job proficiency. Konrath provides a guidebook for helping salespeople succeed in the shortest time possible through a collection of agility and rapid learning strategies.

Konrath, Jill
Marissa Mayer and the Fight to Save Yahoo!

Marissa Mayer and the Fight to Save Yahoo!

In Marissa Mayer and the Fight to Save Yahoo!, Nicholas Carlson dissects two decades of Yahoo’s history and recounts the triumphs and ultimate failures of the leaders who tried to save the Internet giant. When acclaimed Google executive Marissa Mayer was hired in 2012, she applied her extensive experience to overhaul the company, work toward a new vision, and dramatically change the company’s culture. However, it remains to be seen whether her efforts will be enough to revive the failing company or, more optimistically, restore it to its once-held position of glory.

Carlson, Nicholas
Economics for Business

Economics for Business

In Economics for Business, Ivan K. Cohen argues that in order to develop effective business strategies for their companies, leaders must first gain a fundamental understanding of the complex global economy in which they operate. With such knowledge it becomes possible to make better pricing, branding, and investment decisions. To that end, Economics for Business provides a comprehensive guide to the myriad forces, institutions, and concepts of micro- and macroeconomics.

Cohen, Ivan K.
How to Be a Great Boss

How to Be a Great Boss

What does it mean to be a great leader? Gino Wickman and René Boer believe it means inspiring employees to bring their “A game” every day. They also believe there are specific skills that managers can master to become great. In How to Be a Great Boss, business leaders will learn the importance of delegating work, how to evaluate personnel, essential leadership and management practices, effective communication skills, and new ways to deal with employees who are not meeting expectations.

Wickman, Gino